Pharmaceutical Sales Representatives advertise, market, and distribute a range of medications, controlled drugs, and other pharmaceutical products to healthcare professionals and medical establishments. They are employed by establishments such as pharmaceutical companies and medical establishments or organizations, or they may be self-employed and contract their services to other companies.
Here’s a non-exhaustive list of common tasks Pharmaceutical Representatives are required to complete.
- Meeting with Physicians and hospital teams and make presentations to persuade potential customers to use their products, instead of those from other companies:
- Assessing customers’ needs and resources in order to recommend the appropriate products;
- presenting product information regarding features, benefits, and new developments;
- developing reports and proposals as part of the sales presentation to illustrate benefits from the use of the product(s);
- answering any doubts the customer might have related to the product’s use, price, regulations, and availability;
- informing customers of promotions and quantity discount prices;
- preparing and administering sales agreements; and
- following up with customers after the sale takes place to resolve problems and to provide ongoing support.
- Combining networking, customer services, and a strong knowledge of medical products in order to make the sale:
- Identifying prospective customers by using business directories, following leads from existing clients, and attending medical conferences and conventions;
- building and maintaining relationships with clients, maintaining records, and having in-depth knowledge of the company’s products; and
- promoting sales to existing clients and identifying potential new ones.
- Analyzing and reporting sales, call activity, programs, and budgets, as required.
- Ensuring company standard operating procedures, policies, professional standards, and applicable laws and regulations are followed.
- Staying updated on new products, pharmacy regulations, treatments, and developing trends in the market, as well as being up-to-date with rival products:
- Attending conferences, conventions, and trade shows to meet other sales representatives and clients in order to discuss new product developments;
- reading and getting informed about new and existing products; and
- monitoring sales, prices, and products of their competitors.
- Contacting new and existing customers to discuss their needs and to explain how specific products can meet these needs.
- Helping customers select products based on their needs, product specifications, and regulations.
- Answering customers’ questions about prices, availability, and product uses.
- Negotiating prices and terms of sale and service agreements.
- Preparing sales agreements and submitting orders for processing.
- Collaborating with colleagues to exchange information, such as selling strategies and marketing information.
- Following up with customers to make sure they’re satisfied with their purchases and to answer any questions or concerns.
The average salary for Pharmaceutical Representative related jobs is $48,320 per year or $25 per hour. This is around 1.5 times more than the Median wage of the country. Entry level positions start at $34,000 while most experienced workers make up to $68,000. These results are based on 5 salaries extracted from job descriptions.