Position Overview :
The Agency Lead E-commerce oversees and executes our short and long-range objectives, budgets and operating plans within GroupM Digital.
This individual is responsible for senior level decision-making as well as day-to-day management of teams in Search and Social.
They will be an effective collaborator as they work amongst cross functional teams and Senior Leadership.
Three Best Things About the Job :
Growth Become a member of a global organization that invests in their talent and grows individuals to achieve not only the client goals but their own personal feats.
Ownership Lead the team, own the process and drive innovation across the biddable media and the GroupM eCommerce practice
Innovation Creates and fosters a knowledge hub for best practices; operational protocols and standards
Key Accountabilities :
Lead the eCommerce Practice in Canada and ensure ongoing excellence from strategic and tactical angles
Be the eCommerce expert for agency & clients with a clear understanding of the entire eCommerce ecosystem
Drive integration of eCommerce media throughout the activation teams
Work with clients to uncover business needs and objectives, build appropriate paid search and eCommerce strategies and identify / implement services to help achieve client goals
Demonstrate thought leadership for clients and the industry
Oversee Wavemaker’s Search and Social teams and be the lead GroupM contact within the agency
Collaborate with client teams and agency partners to ensure client goals are met
Create new revenue streams by expanding on our ecommerce product offerings
Identifying opportunities to upsell / cross-sell of GroupM Digital Services, including SEO and Content
Main point of contact for all eCommerce GroupM Partners in Canada
Collaborate (regionally / globally) to develop best practices for the specific discipline
Lead and develop a culture of digital thinking across the entire organization with a focus on fuelling collaboration and visionary leadership
Foster a team culture that creates highly effective teams who delight clients with great service and media results
Build the most effective and efficient teams to ensure client media performance and high TRR scores
Support all agencies when relevant concerns, issues, or opportunities arise related to the practice
Skills and Behaviour :
Strong critical thinking and problem-solving skills
Embraces GroupM’s core values of : Collaboration, Inventiveness, and Visionary Leadership
Demonstrated ability to lead collaboratively with internal and external stakeholders
Strong communicator capable of delivering concise messages to various audiences
Superior verbal and written skills with outstanding presentation ability
Strong interpersonal / communication skills
Education and Experience
7 years in eCommerce, SEO & SEM and Paid Social
Bachelor’s degree in Business or Marketing (or comparable work experience)
Expereince using eCommerce media Amazon, Criteo, A9 Algorithm & eContent optimization
5+ years previous experience in a leadership role with direct reports and people management responsibilities
Demonstrated ability to manage a P&L or line of business
GroupM is an equal opportunity employer and values diversity in its workforce. If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.