Looking to hire a Marketing Director to lead entire marketing function at S.i. Systems !
S.i Systems
CA
4d ago

Job Overview :

The Marketing Director is responsible e for all activities related to conceptualizing and implementing market strategy and achieving marketing targets.

Specific responsibilities include business and market development; market research and planning; strategic direction for promotion and advertising; coordination with sales.

General Responsibilities :

  • Serves as Marketing Director of S.i. Systems, providing support in the areas of marketing strategy and management.
  • Develops the annual marketing plan and the strategies, tactics and necessary to achieve system and goals.
  • Provides leadership and supports the design, development, and implementation of products and service lines.
  • Prepares and provides reporting on market and competitor analysis.
  • Provides leadership and management of the market research function.
  • Creates an institutional and system-wide marketing report that can track, measure and analyze performance.
  • Ensures all marketing communications are coordinated, support marketing plan objectives and are an effective expenditure of resources.
  • Provides input and support to S.i.’s leadership in the development of joint ventures, affiliations and acquisitions.
  • Coordinates marketing efforts to create identities of lines of business in conjunction with the S.i. brand.
  • Provides marketing skills and expertise to S.i. by building, developing and managing marketing strategies and tactics to support Operations sales force.
  • Prepares presentations to explain S.i.’s current and future strategies.
  • Tactical Responsibilities :

    Messaging :

  • Create strong brand message.
  • Possess excellent writing skills or build a marketing team that will capture the voice of S.i. and deliver messaging on command.
  • Develop innovative campaigns to address clients, consultants, candidates and potential internal hires. Implement an internal messaging strategy.
  • An understanding of all aspects of digital and print material production, working with the press and other related media outlets relevant to S.i.’s audience.
  • Social and Digital Media :

  • Work with outside vendors to create the premiere web presence that can be reached across all platforms.
  • Understand all mediums of social and digital media communication and create conversation paths with stakeholders at the global, office and individual level.
  • Create visibility to S.i.’s on-line presence and work to make it transparently positive through all relevant mediums.
  • Create strategies to connect in unique and disruptive ways.
  • Intangilbles :

  • Must thrive in an entrepreneurial environment.
  • Ability to influence without authority and roll up sleeves and get granular when required.
  • Ability to communicate effectively to a wide mix of audiences including business leaders, external clients, executive colleagues, media and line employees.
  • Specific Experience :

  • Must have held senior marketing position at a high growth, high revenue company.
  • Must have proven track record of success and performance in all areas of marketing, as will be the architect and implementer of this function at S.i.
  • Must have relevant professional B2B services experience.
  • Must be able to articulate where all job requirements have been led or performed in previous roles.
  • Knowledge of Microsoft Office and desktop publishing programs, Adobe Creative Suite programs, and an understanding of social media platforms.
  • Job Specifics :
  • Reports to CFO
  • Reports to CFO
  • Compensation based on experience
  • S.i. Systems is committed to fostering a positive and progressive workforce. We provide equitable treatment and accommodation to ensure barrier-

    free employment in accordance with the Ontario Human Rights Code and Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability, please contact Human Resources to ensure that you are able to fully access and participate in our recruitment process.

    Professional MKTG - Marketing Professional >

    10 years

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