Brand Associate
Capital One
Toronto, ON
6d ago

At Capital One

we’re building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking.

We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.

Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results.

We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams.

Together, we are on a quest to change banking for good.Brand Associate

About Capital One Canada

We’ve been helping millions of Canadians for over 20 years by providing them with access to credit. We’re on a journey to put our customers first, and keep them there, by providing innovative, smart solutions that make banking effortless.

Working with us

Capital One Canada is a data-driven tech company that just happens to do credit cards. We focus on customer-first solutions, and we’re united with this common goal.

Find your place at a truly great company that will nurture your career and help you grow. We have all the advantages of a startup, with the resources of a big company.

In our dynamic, agile environment, you’ll be encouraged to have ownership over your own work, with ample opportunity for career movement and advancement.

Our office is designed to foster collaboration and innovation. A quick walk around this place will reveal a lot of whiteboards and enough Post-It Notes to be meaningful to 3M’s bottom line.

We’re also passionate about our associates having fun here, which is why we have heavily used games rooms with foosball, ping pong, video games and more.

And since it’s uncomfortable to do any of those things in a suit and tie, those aren’t required either. We have a business casual dress code because we believe our associates will do their best work when they’re feeling like themselves.

What you’ll do as a Brand Associate :

We’re looking for a talented brand professional who’ll be right at home in a dynamic environment, working with dedicated, energetic people.

As a Brand Associate on the Brand Realization team you’ll be developing, coordinating and executing marketing strategies that fit our customers’ changing needs.

You’ll work collaboratively with various departments including consumer insights, creative, operations and business analysis to consistently develop and deliver marketing campaigns that are on-target and on-brand.

Consult on, develop and execute in-market campaign strategies supporting our overall brand vision based in strong media planning, metrics and data that include objectives, measurement, strategies and budget allocation and more.

Execute digital marketing including : testing and learning, user acceptance testing, trafficking ads, tracking metrics, updating teams etc.

Lead projects by developing highly detailed workback schedules and ensuring all elements of the project are on track by working with teams across the organization and external agency partners

Collaborate with internal departments (i.e., Business and Data Analysts, Operations / Production, Legal, Creative, Digital Product Managers, etc.

to ensure marketing campaigns are delivered on time and within budget, and to represent the voice of the customer within our cross-functional teams

Work closely with external stakeholders to align on creative direction and provide ongoing status updates

What you’ll bring to the table :

Right and left brain smarts you value creativity but you can also think strategically

Experience taking a campaign from briefing through launch and assessment

Strong project management and organization skills

Strong ability to drive insights into action

Demonstrated track record of exceeding objectives

Excellent verbal and written communication skills

What you do very well :

Lead and provide clear direction to cross-functional teams

Pay close attention to detail and stay organized

Manage multiple projects at the same time and meet deadlines

Use both qualitative and quantitative consumer and competitive information

Think big drive, channel and campaign improvements and strategies

Basic qualifications :

Bachelor’s degree in Marketing

At least 1 year of experience in digital and / or media planning

At least 1 year of experience in a marketing / brand role in an agency environment

Preferred qualifications :

1-2 years experience in traditional media planning

1-2 years digital marketing experience

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