Marketing Content Specialist
Reports to Marketing & Communications Manager
Overall Responsibilities :
Develop and execute original and creative ideas by way of video, photography, social media, and other digital platforms.
Conduct creative projects in our creative studio or on location
Tailor creative output to target specific platforms and audiences
Manage studio and editing suite including equipment inventory, maintenance, and scheduling.
Communicate and collaborate with management and product specialists to understand content needs, expectations, and deadlines
Manage social media presence and community
Administrative tasks as needed
Shoot, direct, and edit corporate and product videos for a variety of platforms
Prepare storyboards, scripts, and production schedules.
Utilize editing skills to ensure content is creative and visually engaging, including sound design and colour correction.
Make sure content is clear, flows well, and has good pacing and tone.
Shoot and edit product, corporate, and lifestyle photography for digital, print, and display
Support retail partners with photographs as needed
Maintain photo catalogue making sure all photos are up to date and accurate
Social Media :
Work with Marketing & Communications Manager on social media voice to best show Yorkville Sound, distributed partners, and optimize our social media presence.
Keep a social media brand calendar
Liaise with social media communities
Keep up to date with social media best practices and apply to our needs
Web Design :
Assist in developing plans for websites as needed
Update existing websites as required
General Administration :
Coordinate ordering and safe return of product
Keep track of web analytics & measurables
Assisting Marketing & Communications Manager as needed
A strong background and passion for videography, photography, and editing
Well versed in Adobe Creative Suite with emphasis on Premier Pro, Photoshop, and After Effects
Proficient knowledge / experience with a DSLR.
Understanding of studio technique including lighting, animation, and green screen.
Solid knowledge of social media platforms including Twitter, Facebook, YouTube, Instagram, Tik Tok etc...
Detail oriented with strong time management skills and able to juggle shifting priorities
Ability to communicate creative vision to our team of managers and product specialists
A background in musical instruments and / or pro audio gear would be beneficial.
A post-secondary degree in media production or related would be an asset, however, all portfolios will be considered.
What Yorkville Offers
Extended health care, life, and disability benefit package after three months of employment
Dental plan after 12 months of employment
Optional pension plan after two years of employment, 2% with company match
Profit sharing after two years of employment
On-site fitness facility
To apply, please send your cover letter, resume and portfolio to James Greenspan via email at jgreenspan yorkville.com
We thank all applicants for their interest, however only those candidates selected for interviews will be contacted.