SEM (PPC) Campaign Account Manager
NST Consulting Inc.
Toronto, Ontario, Canada
2d ago
source : Monster

SEM Campaign Account Manager (PPC) (2-3 Full-time Opportunities available) Our client is a dynamic international Digital Marketing agency located in the heart of the downtown core in Toronto, that offers competitive salary, full benefits and a supportive and developmental culture, emphasizing work / life balance which such perks like work-from-home on Fridays.

This is a fast-paced environment working on mid to large scale portfolio clientele, and are currently expanding their SEM team.

The SEM Campaign Managers are a crucial component of our client's Paid Search teams, and have a solid foundation in SEM paid-search tactics and strategies, excelling in client service and in-depth analytics while working directly with mid to large and enterprise level clients directly, to ensure the optimization of SEM digital marketing campaigns.

  • You will : Serve as team expert for Search Engine Marketing (SEM) tools & technology, account management and analytics;Help manage a book of business consisting of assigned clients' online search marketing campaigns;
  • Be responsible for maintaining work integrity and accuracy;Analyze, recommend, and implement improvements to meet client online search marketing ROI / CPA objectives;
  • Understand and manage client media-buying cycles, product / service update schedules, online marketing philosophy and goals, and target demographics;
  • Produce detailed campaign performance analysis and Excel and PowerPoint presentations;Create, test, and optimize keywords and messaging to maximize reach, awareness, and new customer acquisition;
  • Build relevant account structures to ensure relevant ad copy appears on relevant queries;Daily account pacing and ensure client budget goals are met You should have : 2-5 years of online marketing experience primarily focused on paid search SEM Campaigns of mid-sized to large scale campaign spendStrategic optimization methodology with PPC-SEM Campaign managementDevelopment and Optimization for mid to large-scale SEM CampaignsAt least 2 years working in a fast-paced, quality-focused environmentDigital Marketing Agency experience preferredHighly developed interpersonal and written / verbal communication skills in the English languageStrong MS Office skills, particularly ExcelExperience working with a paid search bidding and optimization platformStrong analytics experience, including familiarity with an online analytics platformStrong attention to detail and organizational skillsThe ability to function equally well independently as well as part of a team, and the flexibility to adapt to an ever-changing environmentPassion for marketing and the internet Bonus points for : Google AdWords and Bing Ads certificationExperience with AdWords Editor and UI, as well as Bing UI and desktop toolProblem Identifier and SolverExperience with DoubleClick Search, DFA, or Google AD ManagerFamiliarity with Google Analytics, Omniture, or another analytics platform For immediate consideration, please submit your resume, along with salary expectations and summary of your SEM Campaign experience and expertise to resumes.

    nst . Job Type : Full-time Salary : competitive & commensurate to experience Benefits : Competitive Salary- full Health & Dental, Disability, etc.

  • 3 weeks vacation- Christmas break shut-down- Fridays work-from-home every week- Birthdays off, paid- opportunity for career advancement Salary : dependent on level of experience
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