Media Buyer
Publicis Groupe
Toronto, Canada
6d ago

Company Description

Zenith is The ROI Agency; we succeed when our clients succeed. We have a simple strategy : motivate our people, deliver great work, and delight our clients.

Clients want to work with happy and motivated people. We have a superb Talent team, helping the agency recruit, develop and retain the industry's best talent.

We are constantly striving to create a winning culture and we are delighted that 91% of our people would recommend us as a great place to work.

Job Description

The Media Buyer negotiates with media vendors to secure the most cost effective delivery of objectives; balancing price with quality factors.

The negotiation is reflective of the strategy & brand requirements of approved campaigns in TV, OLV & Radio and / or Digital in a team environment.

This role requires a candidate who is analytical, math proficient, and well organized with great attention to detail. The candidate must be well informed of the TV, Radio & OLV landscape (programming, trends, formats, ownership) and / or digital landscape (display, social, native, programmatic) trends and research.

  • Negotiate approved executions
  • Work with media vendors regarding tactical aspects of the media buy to achieve campaign objectives and / or fulfill a client request
  • Manage contracts / insertion orders and any resulting revisions with media vendors
  • Execute trafficking sheets and input buys into Prisma
  • Actualize media spending
  • Optimize media campaigns
  • Assist with financials
  • Billing
  • Clearing of invoices
  • Train media assistants
  • Prepare / develop reports in Powerpoint & Excel routine & custom reports
  • Usage of all media related systems
  • Media management - Prisma / DDS, DCM
  • Media Research - ComScore, Double Verify
  • Qualifications

  • Minimum of Associate Degree in Media, Bachelor’s degree a plus / preferred
  • Track record of success throughout post-secondary career and previous employment
  • Minimum of 1+ years of broadcast media buying
  • Media systems’ proficiency
  • Strong analytical & math proficiency skills
  • Solid verbal and written communication skills
  • Technical proficiency, particularly with Excel, Word and PowerPoint
  • Demonstrated critical thinking and problem solving abilities
  • Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Apply
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