Upfeat is a Content Marketing Technology Company operating a growing network of sites around the world, in Canada, the US, Australia, and the UK.
We are obsessed with creating the best content, and using the best marketing techniques to distribute the content to our users.
We want to reach the world and we want people on our team who want to do so, as well.
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We are currently looking for a Content Team Leader to join our rapidly-expanding team.
In this role, you will be responsible for managing a small team creating copy centered around topics related to online shopping, as well as analyzing and observing the effectiveness of that content being delivered to audiences.
Working with that team of content marketers, you will need to be detail oriented and have the analytical mind that drives you to measure the outcome and provide direction on the fly to produce results.
Responsibilities include :
Manage, lead, coach and develop a team of content creators, ensuring quality and efficiency that drives results
Maintain brand and site guidelines on a site-to-site basis
Refresh page content to ensure our users have the best experience possible
Deliver results and effectively communicate those results to upper management
Manage the scope of responsibility through assigning and scheduling resources, monitoring performance, and adjusting work loads when required
Create and analyze trend reports to target performance issues and success
Utilize ranking and traffic reporting software to identify areas of improvement and upward trends
Experience Required :
1 year experience managing a team
Experience using analytics and trend data to measure results
Passionate about creating content that appeals to a wide audience and drives conversion
Persistence : Will take a task and work until it is done
Quick learner : We will throw a lot at you, and you will have to learn fast
Additional Qualities :
Post-secondary education in marketing or journalism preferred
Strong writing skills and experience with SEO
Experience with google analytics and other analytics tools
Experience creating comprehensive spreadsheets to assist with decision making
What We Offer :
Open, casual and friendly work environment in the Winnipeg exchange district
Access to a fully-equipped kitchen
Great benefits including free food and drinks
Salary negotiable based on experience