Marketing Content Expert/Curriculum Developer
Thompson Rivers University
5d ago


Thompson Rivers University, Open Learning (TRU-OL) is looking for a qualified content expert / curriculum developer to complete a major revision of MKTG 2431 - Marketing :

Students receive an overall view of the marketing function, the role of marketing in society and its application within organizations.

Topics include marketing value; understanding customer’s value needs; creating value; communicating value; and delivering value.

Course Development Process :

The content expert / curriculum developer will work under the guidance of an instructional designer, and in collaboration with the course development team, to provide the following :

  • Review existing course materials and develop a detailed blueprint or course framework that includes relevant learning outcomes and mapping of course activities, assessments and updated resources.
  • Revision and / or development of content, learning activities and authentic assessments to ensure that they are relevant and appropriate for a standard web course.
  • TRU-OL uses a collaborative approach to course development that involves interactive planning meetings and review sessions as needed.

    The content expert / curriculum developer is expected to make effective use of any prescribed resources identified (ideally electronic resources, including TRU’s e-

    Library collection and article databases), and other materials and media as appropriate. TRU respects intellectual property laws and expects curriculum developers to accurately cite sources and identify material that may require copyright clearance.


    The successful candidate will be selected on the basis of the following criteria :

  • Doctorate degree with a specialization in marketing, master’s degree with a specialization in marketing may be considered.
  • Demonstration of current and ongoing engagement in the course subject matter through research and / or the scholarship of teaching, including the dissemination of outcomes in appropriate academic venues.
  • Proven course development skills in a face-to-face or distance environment.
  • Demonstrated ability to write in a clear and consistent style with grammatical accuracy.
  • The ability to meet deadlines.
  • The ability to work in a collaborative and consultative manner.
  • Experience or education in online course development or online facilitation is an asset
  • Pay Band

    To Be Determined at Time of Interview

    Please submit a cover letter detailing how you meet the selection criteria, CV / resume, *copies of transcripts, and a *writing sample via the online application system.

    Please combine these components as one file in your attachment. *Note : If you are currently working, or have in the recent past worked, for TRU or TRU-

    Open Learning, it is not necessary to submit transcripts. *Examples of your instructional writing (e.g. lesson outline, learning activity, element of evaluation, etc.

    with your application, or indicate the name(s) of any TRU Open Learning or BCOU courses that you have written. Response to this notification signifies that you are willing and able to comply with the aforementioned terms and conditions of the project work.

    Organizational Unit

    Thompson Rivers University ->

    Open Learning ->

    Instructional Design - OL

    Diversity and Inclusion Commitment :

    Thompson Rivers University is strongly committed to fostering diversity within our community. We welcome those who would contribute to the further diversification of our staff, our faculty and its scholarship including, but not limited to, women, visible minorities, Aboriginal people, persons with disabilities and persons of any sexual orientation or gender identity.

    Please note that all qualified candidates are encouraged to apply, however applications from Canadians and permanent residents will be given priority.

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