We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.
At CIBC, we embrace your strengths and your ambitions so you feel empowered at work. Our team members have what they need to make a meaningful impact and feel truly valued for who they are and what they contribute.
To learn more about CIBC, please visit
What You’ll Be Doing
You’ll join our Personal Banking products team reporting into the Vice President, Acquisition & Engagement. As a Senior Director, you will be accountable for the development and implementation of credit card client engagement strategies and tactics.
Through your team, you will lead the strategy development, planning / delivery, and benefits tracking for all client engagement initiatives and closely partner with the credit card Loyally & Partnerships team to enable the offering and fulfillment of partner-
based offers to increase client engagement.
How You’ll Succeed
Develop initiatives, campaigns, and strategies to improve card issuance, depth of client relationships, increase card relationships, and reduce attrition.
Design and deliver strategies to improve penetration. Plan the budget and resources used to deploy engagement programs and activities.
Develop ongoing client engagement and communication from idea generation to implementation. Build and manage governance for ongoing reporting and issues management to drive progress against key initiatives and sales campaigns.
Evolve and manage client engagement KPIs.
Explore new growth opportunities outside of Business As Usual (BAU) activities (e.g., partnerships). Keeping abreast of industry and competitive developments inside and outside of Canada
Work collaboratively with Marketing, Digital and Innovation partners to develop solutions & strategic initiatives to drive client engagement and improve the client experience towards the longer-
term vision of card products.
Manage performance by providing fair and accurate formal and informal feedback, identifying and removing obstacles to performance and by explaining how performance expectations align with business priorities.
Hire the right people into the right jobs.
Who You Are
You have at least 7-9 years of work experience in business related functions, (e.g., strategy, strategic planning analytics, financial modeling, credit card product management, finance, and management consulting).
You have excellent PowerPoint and Excel skills to prepare executive-level communications and presentations and execute complex analyses.
What CIBC Offers
At CIBC, our people are our greatest asset. You’ll become part of a diverse community that acknowledges everyone’s unique talents, and empowers teams to do what’s right for the client, and to do it well.
As part of our team, you will :
What You Need to Know
If you need accommodation during the application or interview process, please contact
Toronto-33 Yonge Street, 7th
However this may change dependent on business need.