Associate Marketing Manager, Marketing Content
Boston Pizza
Mississauga, Ontario, Canada
4d ago

Description

Looking for an opportunity to make a real impact? We’re currently recruiting for an Associate Marketing Manager, Marketing Content to join our amazing team of talented employees.

While we are largely working from home as we continue to navigate this pandemic and support our franchisees, our office is in Mississauga, Ontario, so we’re ideally looking for a candidate in the Greater Toronto Area.

Boston Pizza International has been recognized as one of Canada’s 50 Best Managed Companies since 1994. Serving more than 40 million guests annually, Boston Pizza International Inc.

is Canada’s No. 1 casual dining brand with more than 380 restaurants in Canada and more than $1 billion in sales. Boston Pizza has for decades enjoyed a significant takeout and delivery side to our business, which has served as a strong advantage vs.

most competitors in helping us adjust to and successfully weather the significant impacts the pandemic has had on the broader restaurant industry.

We hope you’ll consider joining us!

What you do :

As a key member of the Content Marketing team, you will be responsible for creating and designing content across multiple platforms (digital and non-digital) and assisting with Boston Pizza’s social media channels.

In this role you will be expected to :

  • Ideate, design and produce various marketing assets (Print, Digital, Email, Images, Video, etc.);
  • Develop best in Marketing design assets for owned and paid channels;
  • Collaborate with Advertising Agency (John St.) when applicable to optimize design look and feel;
  • Own the brand visual guideline to ensure all design assets are consistent, fresh and best in Marketing;
  • Assist in formulating strategy around growth of owned channels, realizing efficiencies where possible;
  • Identify and pursue opportunities to build followers, fans and ultimately new customers;
  • Imagine and create engaging food and lifestyle content (images, GIFs, video);
  • Develop a monthly content calendar for all owned Social channels : Facebook, Twitter and Instagram pages;
  • Work with the Marketing Team to support the design of product launches and promotions;
  • Ensure cross-functional collaboration with the Digital Marketing team to ensure all digital asset requirements are accounted for;
  • Actively monitor social media trends, best practices and opportunities to expand into new platforms;
  • Identify and engage with influencers and bloggers (contracts, PR kits, etc).
  • Who you are :

  • You have a post-secondary degree or diploma, ideally in design, marketing, journalism or communications;
  • You have 1-3 years of marketing, content creation or other relevant experience;
  • You have a creative aptitude for design, copywriting, video and GIF development;
  • You are proficient in and talented using Adobe Creative Cloud (Indesign, Photoshop, etc.)
  • You have demonstrated experience with social content development and community engagement;
  • You have a passion for social media, both professionally and personally
  • You have proficient knowledge of the social media industry, platforms, trends, tracking and listening tools;
  • You have an endless curiosity as to what motivates and inspires consumers;
  • You have excellent writing skills including grammar, punctuation and creativity;
  • You are a collaborative team player with strong communication skills;
  • You are passionate about the brand and have a keen interest in the food hospitality industry.
  • Why you want to work with us :

  • We’re a strong Canadian brand with a hospitality focus, embracing a work-hard, play hard philosophy;
  • We’re an organization with a strong emphasis on team culture;
  • Our entrepreneurial roots support a culture of collaboration;
  • We’re always looking to promote internal talent;
  • We have a tight-knit team to support you every step of the way;
  • Through the Future Prospects Boston Pizza Foundation, we’re focused on giving back to the communities we live, work and play in.
  • What’s next :

  • If you’re interested, send us your resume;
  • If you’re not interested, but know someone who might be, share this job posting with them;
  • If we’re interested, we’ll reach out to you to schedule a phone screen;
  • If you continue to be a prime candidate, we’ll schedule a virtual interview;
  • If you’re our leading candidate, we’ll check your references and provided they’re as good as we expect, we’ll extend you an offer.
  • At Boston Pizza International, we recognize that our decisions are better and our ultimate success greater when we work together as equal members of one family.

    We are committed to a culture that welcomes, encourages and celebrates the diversity of our team members.

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