Digital Coordinator
VF Corporation
CAN Quebec Saint Laurent 3260 Guenette
6d ago

Job Description




The primary responsibilities of the Digital Coordinator are to coordinate the execution of web-based projects, account information materials & other ecommerce led initiatives.

You will join the Canadian Sales and Marketing team and you will collaborate and work well with others for various projects to help achieve overall brand objectives.

You will play an integral role in ensuring deadlines are met and internal processes are seamless and efficient. You are a solid communicator, work well under deadlines, and be incredibly self-

motivated with a knack for time management. Most importantly, you have a deep understanding of our brand purpose, values and embody our go far, feel good lifestyle.


  • Ensure the eCommerce experience is on-brand and aligned with Smartwool marketing, while leveraging brand campaigns and content to drive awareness and acquisition.
  • Work closely with US based digital team, and online partners, to assure timely seasonal updates and market relevant storytelling.
  • Be proficient in eCommerce analytic KPI’s to help drive business strategy.
  • Oversee day to day communications between internal offices and key partners.
  • Execute day to day and seasonal administrative tasks associated with ecommerce portals and marketplace.
  • Coordination of digital marketing activities and assistance in optimizing, monitoring and reporting.
  • Monitor product sell thru to provide strategic insights into product line performance.

    Years of Related Professional Experience : 3+

    Educational / Position Requirements :

  • Bachelor’s Degree required.
  • Experience working in the retail industry a plus
  • Skills :

  • Understanding of web technologies, online business concepts, operations and digital marketing
  • Passion and interest in eCommerce sales and marketing
  • Computer proficiency in IOS & Microsoft Office environment (Excel, Word), SAP, and Adobe suites
  • Google analytics knowledge.
  • Strong time management skills.
  • Ability to prioritize multiple projects and attention to detail.
  • Experience managing and collaborating with multi-functional internal teams, external agencies and retailers.
  • Have a true passion for the outdoors.
  • Bilingual with experience working with translation agencies.
  • Travel :

    Willing and able to work additional hours when needed

    Bend, lift, open and move product and related office items varying in weight from 1 to 25 lbs, depending on need.

    Travel Required :

    If yes, percent of time spent traveling :

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