WHO WE ARE
Publicis Media is one of the four solutions hubs of Publicis Groupe, alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare.
Led by Steve King, CEO, Publicis Media is comprised of five global brands, Starcom, Zenith, Spark Foundry, Blue 449 and Performics, powered by digital first, data driven global practices that together deliver client value and business transformation.
Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 17,500 employees worldwide..
P OSITION SUMMARY
Activate and manage active eCommerce search and display campaigns on Amazon Search-AMS
Build new campaigns and targeting lists based on client briefs
Build Amazon Store Pages based on client briefs and campaign goals and find campaign spend estimates
Perform optimizations based on insights from search data and guide clients in developing efficient eCommerce strategies
Manage relationships with key partners, including LCL, Walmart, and Amazon
Manage team that may include Coordinators, Specialists and / or Supervisors
Account and client strategy development
Optimize budget pacing, bids, ads and more
Pull data from multiple systems to create PPT, Excel and Data Studio reports
Identify opportunities and insights during ongoing account management from Engine systems and reports
Provide insight and analysis and perform updates / optimizations to improve performance
5+ years of hands on experience in search with a minimum 2 or 3 years of experience in Amazon Search(AMS) or Criteo.
In-depth activation and optimization experience with Amazon and Criteo platforms
Deep knowledge of ad serving platforms and online analytic solutions, strength in data aggregation, manipulation and analysis
Mastery of all relevant tools for reporting, analytics, and competitive analysis
Knowledge of statistical methods and testing methodology preferred
1+ years of demonstrated success in managing and leading people
Bachelor’s Degree required, concentration in business, marketing, or advertising preferred