Manager, Search Engine Optimization (12 Months)
The Home Depot
TORONTO, Ontario, Canada
4h ago

Intro Statement

Do you know what makes The Home Depot the largest home improvement retailer in the world? Our people. We do all we can to empower those within the Home Depot to tap into their potential and make a difference where it matters most for our customers and for themselves.

Do you have what it takes to make an impact on the world’s largest home improvement retailer? Discover what it’s like to be part of a team responsible for helping millions of people complete thousands of home improvement projects every year.

Search corporate careers today.

The Position

As a key player on the Ecommerce experience team, the SEO Manager is responsible for building, managing, implementing and optimizing all SEO strategy within Homedepot.

ca. The successful candidate will establish and govern best practices and processes and educate and collaborate with cross-functional departments.

Responsibilities :

  • Build, execute and manage strategies for content development in coordination with SEO goals general and keyword specific
  • Develop, manage, consult and execute communication and content strategies across the organization with a focus on SEO
  • Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with technology and structure of websites and web pages
  • Research and monitor the competitive landscape to optimize existing programs against key competitors and defend critical areas
  • Develop and implement link building campaigns
  • Monitor website health and diagnostics and Implement site fixes in coordination with Product & IT teams (XML sitemaps andGoogle Search Console etc. )
  • Provide on-going SEO consultation and SEO requirements for new website features and functionality
  • Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
  • Work with third party vendors to curate keyword rich content in support of optimization and content strategies
  • Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
  • Communication to team and management on project development, timelines, and results
  • Experience / Knowledge Required :

  • Internal Candidates : Must fulfill minimum time-in-position (1 year) and performance management code requirements (M+, Meets expectation, consistently demonstrates).
  • 4+ years experience in Search Engine Optimization (SEO)
  • 2+ years leading a team
  • Strong understanding of Search Engine Optimization (SEO) process, tactics and strategy
  • Experience working with popular SEO-Industry Tools (BrightEdge, Google Keyword Planner, AWR Cloud, Botify, Moz, Ahrefs, ScreamingFrog etc.)
  • Experience working with a CMS and building / administering content in multiple CMS environments
  • Knowledge of HTML / CSS and website administration
  • High-level proficiency in MS Excel, PowerPoint, and Word
  • Experience with website analysis using a variety of analytics tools including Adobe and Google Analytics as well as internal reporting tools
  • BS / BA degree required
  • Closing Statement

    Thank you for applying to The Home Depot Canada. Our careers allow you to unleash your inner orange to improve the lives of our customers and yourself by helping them to complete their projects.

    Please note applications will only be accepted online and only those candidates under consideration will be contacted. The Home Depot Canada is committed to diversity and is an Equal Opportunity Employer.

    02 / 01 / 2020

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