WHO WE ARE
At Personify, we build strong connections with our clients so they can build strong connections with their communities. One of the most diversified and fastest-growing technology providers of integrated software solutions, we are innovative leaders in the industry and respond to the needs of our clients through products that include :
At Personify, we're in the relationship building business, powering conversations, donations, events, and foundations through analytics, tools, and robust backend management systems.
With 300+ employees in our offices in Austin, Atlanta, and Toronto, and as part of remote teams across Canada and the US, we're the people designing the technology that reaches 30,000+ clients resulting in 3B+ interactions a year with our products.
Joining us is a chance to take your skills and expertise and build solutions for the real world that strengthen the connection between clients, their mission, and their communities.
WHO WE NEED
The WildApricot Demand Generation Marketing Manager is a valuable member of the marketing team who is responsible for optimizing the conversion rate between WildApricot free-trials and paid subscriptions.
Your role as marketing’s WildApricot subject matter expert is to understand the free-trial user’s journey from trial to paying client, determine the firmographic and demographic characteristics of users who are most likely to convert to paying clients, and develop marketing plans to meet conversion goals.
By intimately understanding the buyer and client’s experience, you’ll identify opportunities where you can provide deeper product understanding, increase product engagement, enable the client to gain more value from the product and generate more revenue as a result.
WHO YOU ARE
The ideal person for this role is a self-motivated, goal-oriented, organized individual who is obsessed with exceeding monthly, quarterly, and yearly conversion goals.
You are an inquisitive self-starter who loves to solve problems, think outside of the box, and develop repeatable processes so that you can work smarter not harder.
You are a combination of a product marketing expert and lead generation whiz who applies analytical insight, creativity, and a results orientation to the challenge of converting triers to paying clients.
WHAT’S IN IT FOR YOU
You will be working with an amazing team of marketing and sales professionals that are invested in your success. We work and play hard, celebrate results, learn from our mistakes, and work to continually improve our performance so that everyone succeeds.
HOW YOU WILL MAKE AN IMPACT
WHAT YOU BRING
Job descriptions serve as an outline only. Due to business needs, you may be required to perform job duties that are not within your written job description.
Furthermore, Personify may have to revise, add to, or delete from your job duties per business needs. On occasion, we may need to revise job descriptions with or without advance notice to employees.
WHY JOIN US?
We are committed to creating a balanced, inclusive, and equitable workplace.
We're proud of our evolution. We promote and live a culture of not just listening but acting, making ourselves available and accessible.
We're a great place to work.
Guided by our values, inspired by our clients, and forging ahead with optimism and the commitment to service of a new President and CEO, Scott Collison, at the helm, Personify is driven by our purpose.
We empower our clients, from small nonprofits to large enterprise organizations, to build strong connections with their communities, ultimately enabling them to achieve their missions.
And, our leadership team brings profound expertise and a deep commitment to taking Personify to the next level.
With generous paid-time-off, flexibility, and the option to be fully remote, we prioritize the well being of our teams. Choosing where to power up their laptops empowers our employees to connect with each other and our clients from anywhere while meeting their life demands and without sacrificing their performance.
In fact, we know it makes them do better, feel better, and enjoy being part of our company.
Recognized by Built In Austin in its Best Places to Work Awards for three years in a row in 2019, 2020, and 2021, we spend our days creating a virtual place and physical space where people are comfortable being themselves, feel supported and heard, enjoy each other's company, and have an opportunity to shine.
Personify is a company made up of people who like to work with brilliant teams passionate about delivering exceptional solutions to our clients.
We're a place to make an impact, see the difference, and accelerate your career doing something you love.
We know not everyone gains their education and skills the traditional way, so if you feel you have 70% of the qualifications you are looking for and you are ready to make a difference, submit your application.
Of course, we can't promise it will be a fit, but we do promise to consider the full scope of who you are and what you bring.