Principal Product Manager, Digital, Industry Strategy and Success
Canada; United States CA
1d ago

Job Summary

Principal Product Manager, Digital, Industry Strategy and Success - Marketing Cloud-19000KAONo Visa Sponsorship is available for this position.

Preferred Qualifications

Oracle Marketing Cloud, is theleading provider of modern marketing automation and revenue performancemanagement software that helps ensure every component of marketing works harderand more efficiently to drive revenue.

Oracle Marketing Cloud product development organization has a fantasticopportunity for a Digital Marketing strategy and customer success senior ProductManager.

Reporting to the Director, this position is responsible for ensuringthe customer success of Oracle Marketing Cloud customers from pre-

sales topost-sales retention. Successful candidates will view this as an opportunity tobuild and drive a global business specific to their industry of focus whileenabling customer experience transformation for our customers.


  • Development and execution of Oracle Marketing Cloud industry strategy andcustomer success in both the B2B and B2C space
  • Engage with prospects and customersto deliver Oracle Marketing Cloud product value propositions.
  • Work with VIP customers to assesstheir current Martech strategy and product adoption while guiding them tobecoming more mature marketers.
  • Provide industry subject matter expertise and relevant industrysolutions
  • Development of Oracle Marketing Cloudproduct positioning, context based solutions and collateral for the industry
  • Identification of industry usecases and value proposition
  • Maintain a deep understanding of theOracle Marketing Cloud’s Suite of products and how they bring value to companieswithin your industry of expertise
  • Maintain a deep understanding ofthe marketing trends, challenges, and opportunities for companies within yourindustry of expertise
  • Define solutions and product specifications to address the needs of theindustry; engage with Product Managers to ensure it is built and market ready.
  • Engage in public speaking, thoughtleadership and industry analysts / media to evangelize our solutions in themarketplace.
  • Train internal and external service organizations on your industry strategyand solution.
  • Consult and assist sales managers,customer success managers and sales consultants assigned to your focused industryaccounts.
  • Focus on developing their industryknowledge to take on more execution responsibility over time.

  • Collaborate across Oracle topromote OMC Regulated industry value and capitalize on opportunities (i.e. workwith CX (Customer Experience) organization, IBU (Industry Business Units), ODC(Oracle Data Cloud) vertical teams).
  • Become our customers’ champion takea solutions orientation to address their needs and support their marketingtransformation
  • Focus on helping our customer executivesbecome marketing heroes!
  • Skills and Experiences Required

  • 10+ years digital marketing experience
  • Deep knowledge of Martech spacewith a focus on SaaS-based marketing automation; highly desired to have handson experience utilizing Oracle Marketing Cloud’s products
  • Expertise in digital marketingtactics such as event-triggeredmarketing, segmentation, testing and optimization, hyper-personalization,analytics and attribution
  • Bachelor Degree required; Masters Degree preferred
  • Very strong written and verbal communication skills
  • Very comfortable with publicspeaking
  • Ability to travel globally and up to 40% of the time.
  • Detailed Description and JobRequirements

    The Industry Strategy andSuccess Senior Product Manager is a marketing expert in their own right and willbe the global OMC authoritative voice on the marketing challenges andopportunities within their industry of focus.

    You will bridge the sales organization and product developmentorganization to ensure Oracle Marketing Cloud provides a solution beneficial tocustomers and ensure their success.

    Youwill partner with customers to provide guidance and recommendations on how togain more value from their Martech stack, enhance their customer experience,and drive more ROI.

    As a member of the product ambassador team, you will supportglobal cross-organizational teams on focused industry opportunities including developmentof enablement content, customer meetings, Industry Advisory Board meetings, salesforum webinars, and additional activities to ensure success for your industriescustomers.

    Additionally, collaboration and teamwork is key in this role as you will develop industry partner relationships, workclosely with the customer account managers, provide product feedback to productmanagement, work collaboratively across the Oracle organization and maintain apulse on valuable customers within that industry.

    You are comfortablespeaking to large groups as this position will provide and present OMC industrythought leadership at conferences, webinars, customer advisory board meetings, andthe like.

    You will provide leadership and expertise in the development of new customerfacing content / products / services / processes / thought leadership needed for customersuccess.

    Travel : Yes, 40 % of the Time

    Detailed Description and Job Requirements

    Lead a team that acts as the central resource and driving force for the design, process, manufacturing, test, quality and marketing of product(s) as they move from conception to distribution.

    Organize interdepartmental activities ensuring completion of the project / product on schedule and within budget.

    As a member of the product development division, you will specify, design and implement major changes to existing software architecture.

    Define project needs. Build and execute unit tests and unit test plans. Review integration and regression plans created by QA.

    Communicate with QA and porting engineering to ensure consistency, testability and portability across products in general.

    Provide leadership and expertise in the development of new products / services / processes, frequently operating at the leading edge of technology.

    Recommends and justifies major changes to existing products / services / processes. BS or MS degree or equivalent experience relevant to functional area.

    8 or more years of software engineering or related experience.

    Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans status or any other characteristic protected by law.


    US-CA,California-Redwood City


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