Senior Market Research Analyst
McAfee
Canada, Toronto
5d ago

Role Overview :

We are looking for an individual and to join our team as a Senior Market Research Analyst. As a Senior Research Analyst you will use your expertise and outstanding research methodologies to provide insights that matter.

Employees in this role will use primary and secondary research to capture insights on market trends and consumer needs, preferences, and behaviors across the company with data-driven insights

Company Overview

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.

About the role :

Use primary and secondary market research to provide insights on consumer needs, behavior, and market dynamics.

Identify market and competitor data to uncover market opportunities and address business issues.

Develop end-to-end research including the tasks of consultation, project scoping and management, survey design, data analysis, and presentation of findings to stakeholders.

Promote the creation of and updates to compelling market intelligence content and collateral geared towards informing a variety of stakeholders, including executive management.

Be a market intelligence expert and trusted advisor to the business.

Manage market research vendors and tools.

About you :

5+ years progressive experience conducting market research to evaluate market dynamics, develop competitive intelligence, and obtain consumer insights.

You have experience with data analysis and are comfortable using Excel, manipulating multiple data sources, and visualizing data with Tableau or PowerBI.

You're experienced at distilling and visualizing important messages and data points into impactful presentations.

You can use logical reasoning.

You have experience managing multiple work streams.

You have experience in advanced market research design and execution.

You will have experience in data analysis and visualization, and development and delivery of data-driven insights.

Company Benefits and Perks :

We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day.

We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.

  • Pension and Retirement Plans
  • Medical, Dental and Vision Coverage
  • Paid Time Off
  • Paid Parental Leave
  • Support for Community Involvement
  • We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

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