Marketing Specialist to establish marketing practices, drive demand-generation marketing for bleeding-edge AI consulting company
S.i Systems
Vancouver
5h ago

S.i. Systems award-winning client is the leading provider of artificial intelligence solutions in the western world, and has been recognized as top 5 in the world.

Proudly founded in Vancouver BC 3+ years ago, they have already been acquired by a TSX-listed Canadian threat-detection company.

Experience the best of both worlds with this employer - this high performing team is humble, friendly, and down to the earth, and you have the unique opportunity to contribute massively in a start up environment that needs processes defined, while enjoying well-funded projects and exposure to top tier clients in the private and government sectors.

They are seeking a Marketing Specialist to establish marketing practices, drive demand-generation marketing for bleeding-edge AI consulting company.

This is an opportunity to build a marketing practise from the ground up, and to participate in the growth and development of an AI vanguard.

The company designs AI solutions that solve challenges across computer vision (CV), natural language processing (NLP), anomaly detection, time-series analysis, and reinforcement learning (RF) for applications ranging from security and defense to environmental solutions and healthcare.

JOB DUTIES :

  • Everything related to marketing. One minute you'll be planning the annual marketing strategy and budget, and the next you'll be ensuring the executive team has an updated brochure and one-pager for a trade show.
  • Build out and update the company's promotional materials, including website updates, brochures, trade show materials.
  • Enhance and develop their social media stratgies, and create regular content and updates on relevant channels.
  • Manage creative and PR projects outsourced to experienced external contractors (PR, Creative / Design)
  • MUST HAVE SKILLS :

  • 6+ years experience in marketing, ideally as a sole marketing person in a sophisticated B2B tech services or consulting business
  • Experience creating and building out company promotional materials, like brochures, some social media, banners and posters for trade shows, etc.
  • Lead generation
  • Choosing, implementing and updating a CRM tool
  • Email automation
  • Experience with a broad range of digital SaaS tools : CRM (examples might include Salesforce, Hubspot CRM) Web content publishing (like WordPress etc) Landing Page design (like Unbounce, Lead Pages etc) Heat Maps (like AppSumo, HotJar) Email Marketing (like MailChimp, Tout, Drip) Digital Integration tools (like Zapier) Retargeting (like AdRoll) SEO / SEM (like Moz) Social Media (Hootsuite, Twitter, Facebook) Paid Ad platforms (like Google AdWords, Facebook, LinkedIn, Twitter, etc etc)
  • NICE TO HAVE SKILLS :

  • Experience marketing software / SaaS, machine learning, artificial intelligence.
  • Graphic Design (Photoshop, Illustrator, InDesign, Fireworks, Canva, Venngage)
  • Corporate Professional MKTG - Marketing Professional 2 - 4 years Digital Media and Innovation Marketing Coordinator 2 - 4 years Marketing Manager 2 - 4 years Describe your experience as an Intermediate Marketing Coordinator creating promotional materials, developing and implementing social media strategies, event and conference attendance (Must-have)

    This is a full-time permanent role at our client's head office close to Granville Island. The whole team works onsite Monday - Friday, but they're flexible with the demands of life.

    Target start date is Feb or March 2020

    Competitive salary

    Health and lifestyle benefits

    Vacation (3 weeks to start + 1 - 2 weeks off at Christmas)

    Opportunity to work on a variety of challenging applications, across many industries

    Expanding team with opportunities for career growth

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