Demand Generation Strategist
Canon Canada Inc.
Brampton, ON, Canada
7d ago

Demand Generation Strategist

Can you champion demand generation through your expert knowledge of marketing automation platforms ? Do you have a proven understanding of B2B marketing and a passion for working closely with sales and content teams?

If so, then read on because we are looking for someone just like you to join the Canon Canada family.

The Demand Generation Strategist is responsible for helping to generate sales and identify areas of improvement by implementing an online lead generation tool and analyze sales and market data to determine Key Performance Indicators (KPIs) and quarterly promotions.

Key Responsibilities

  • Leading or assisting with strategic projects
  • Implementing and maintain online lead generation tool (Demand Generation Software)
  • Conducting quarterly market share analysis by designated regions
  • Recommending and analyze KPIs for product sales and channel management
  • Liaising with Corporate Communications to drive social media campaigns
  • Coordinating with the Marketing Team to develop content for Demand Generation Software
  • To Succeed, You Will Have

  • Bachelor’s Degree in Marketing
  • 5-8 years of related work experience is required
  • Exceptional analytical skills to analyze sales and market data to determine KPIs and promotions
  • Excellent project and process management skills to lead the implementation of an online lead generation tool
  • Strong computer and technical skills
  • Superb time management and multi-tasking skills are required to balance multiple projects with various deadlines
  • Experience with Document Management, computer software, Salesforce, Demand Generation Software
  • French is considered an asset
  • Come and join our team and reap the rewards as we work to take Canon to the next level!

    We offer competitive compensation, comprehensive benefits, exceptional growth potential and stability, all within a casual and professional work environment.

    While we appreciate all applicant submissions, only those considered to be most qualified will be contacted for further assessment.

    Canon Canada Inc. is proud to provide accommodation(s) during the recruitment process. Should you require any accommodations, please indicate this on your application / cover letter and we will work with you to meet your accessibility needs.

    For any questions, suggestions or required documents regarding accessibility in a different format, please contact us via email at accessibility canada.

    canon.com or via phone at 1-855-531-3850 or 905-863-8713

    Since 1973, Canon Canada has been the leading provider of consumer, business, professional and medical digital imaging innovation.

    Technology continuously changes, but our vision and commitment to delivering exceptional solutions and great customer experiences never does.

    Headquartered in Brampton, Ontario, with 12 additional offices across the country, Canon is the preferred choice for technology and services that enhance the lives of people and drive business performance.

    We are committed to the highest level of customer satisfaction and loyalty, and provide 100% Canadian-based service and support for every product we distribute.

    Every day our team comes to work excited to tackle real-world challenges, conceive new ideas and develop groundbreaking, innovative solutions to make a difference for our customers, our business partners, our colleagues and our company.

    We’re proud of the difference we make for our customers and our business partners, and in the communities where we live and work.

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