Digital Media Specialist
SherWeb Inc.
Longueuil, Quebec
5d ago

The Challenge :

Digital Media Specialist Your mandate :

  • Be in charge of the media campaigns, including ad placement, delivery, evaluation, the coordination of content, contracts / agreements and all other pertinent documents -
  • Manage the purchase of keyword campaigns and banners (e.g., on Google Adwords, Bing Ads) - Manage campaigns on social media (e.

    g., LinkedIn, Facebook, Twitter) - Oversee the placement and the execution of Display media campaigns on various networks -

    Ensure all advertising is uniform and functioning properly - Define the strategy to distribute digital media for our various campaigns -

    Collaborate with the Strategists and the Creative team during the creation, follow-up and optimization of digital campaigns -

    Do A / B testing of the CPL in our campaigns and suggest improvements - Create weekly and monthly reports to track key metrics (CPL, CTR, Conversion Rate, etc.

    monitor the budget and all other initiatives in the Marketing campaigns - Analyze the campaign results, optimize the results to improve performance and propose new recommendations for keywords, campaign structure, targeting and other facets -

    Stay up to date with new PPC trends, advertising in social media and on media buying networks - Use various tools (CRM, Google Analytics, Marketo, Power BI) to track campaign performance and ensure campaigns are optimized -

    All other tasks related to the department's needs Your profile :

  • Minimum of 2 to 5 years' experience in a similar role - University diploma in Marketing or eCommerce or any other pertinent training -
  • Solid experience in digital marketing, both Search and Display - Thorough knowledge of Google Analytics and Adwords - Knowledge of advertising on social media (LinkedIn, Facebook, Twitter, etc.

    Thorough knowledge of Microsoft Excel - Bilingual, (English / French), both oral and written - Excellent communication skills, oral and written -

    Ability to synthesize complex campaign results in concepts that are easy to understand - Curiosity and good analytical sense -

    Strong interest in the Web and its development You have the following technical knowledge :

  • Google Analytics and Adwords certifications - Bing Ads - Media buying - Microsoft Dynamics CRM - Marketo - Power BI You will enjoy the following benefits :
  • Permanent, full-time position (40 hours per week) - Flexible schedule - Competitive wages - Attractive group insurance plan -
  • Retirement savings plan - Other benefits :

    opportunities to work with the latest technology, ongoing training, employee assistance program (EAP), reimbursement of professional dues, pleasant and stimulating working environment, dynamic social committee, discounts at a sports centre, etc. Entry Date :

    As soon as possible Looking for a fulfilling job and an opportunity to make your mark in this rapidly-growing industry? We want to discuss your possible future as a member of our energetic team! To obtain more information or to apply on this position, please visit the CAREERS section of our website.

    Only selected candidates will be contacted. Website :

    http : / careers / careers

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