Initiative - Communications Designer (Media Planning)
IPG Mediabrands
Toronto, Ontario, Canada
18d ago

In order to maintain a culture that promotes creativity and brilliant work, Initiative thrives on four key principles : being Fearless , Brilliant , Dynamic and Seamless .

By truly living and working in a completely FBDS manner, we are able to deliver phenomenal business results while embodying the age-

old saying, work hard, play hard. Our goal at Initiative is to ensure that you are doing the best work of your career - connected to our brand and our clients, while also feeling rewarded and fulfilled when you leave work each day.

As Communication Designer (Media Planner) you are responsible for managing your client’s media planning product. You will prepare and present media plans, proposals and analyses, and also considered a leadership position amongst junior staff

Essential Responsibilities :

  • Preparing, writing & presenting plans, proposals & analyses
  • Ensuring media plans meet client objectives with fully supported documentation
  • Preparing and presenting evaluations of media opportunities, media trends and issues of interest to clients
  • Initiating and coordinating the media buying process and encouraging executions that deliver exceptional results
  • Maintaining stewardship of the media plan, regularly evaluating and monitoring execution of the client’s media product
  • Build and maintain strong client relationships and respectful partner relationships
  • Support and foster career development of junior staff
  • Generating accurate and timely client financial reports (e.g. budget control reports, blocking charts)
  • Negotiating, purchasing and monitoring all media executions, therefore connecting all buying groups
  • Informing appropriate personnel of potential issues and opportunities as it relates to brand plans
  • Contributing to improvement of overall Initiative product
  • Regular status updates to direct reports and team members
  • Participating in additional agency / team projects
  • Attending media seminars and presentations professional development
  • Job Specifications :

  • Post-secondary education, advertising or marketing preferred
  • 1-2 years’ experience in media
  • Strong written & oral communication skills
  • Highly developed organizational skills with a strong attention to detail
  • Ability to multi-task in fast paced environment
  • Proficiency with syndicated and proprietary media research tools
  • Proficiency in Microsoft Office
  • Team Player
  • Experience with an integrated advertising agency an asset
  • IPG Mediabrands is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process.

    We thank all candidates for their interest in IPG Mediabrands, however, only those candidates selected for an interview will be contacted.

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